RIU Corporate Marketing Tools
RIU CLASS
is RIU Hotels & Resorts customer loyalty programme.
It is specifically designed for frequent customers, rewarding their loyalty with exclusive advantages and benefits. Once registered, each member receives a personalised Riu Class card, which iden.fies the customer and one addi.onal beneficiary, as well as their children under the age of 18, as preferen.al guests. The customers get access to a private area at www.riuclass.com, where they can manage their accounts, view collected points, modify their details, etc.
RIU Corporate Marke.ng & Sales Tools
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